When I had my son, I found it frustrating that there wasn't much in the way of boys clothing. Every retail store had massive amounts of girls clothing, but almost no boys section to speak of. One day I was shopping and found yet another place with multiple isles of girls items, and one end-cap of boys things. I was done. I knew right then that I had to find a better way for those doting moms who want their kids to look Awesome at a great price, to achieve success and balance! read more...

-Windy J